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Encyclopedia Britannica · 2024 Designed & delivered

Analytics Dashboard.

A school-administrator dashboard for an Encyclopedia Britannica EdTech product — usage and performance across schools, teachers, and students. Designed responsively for desktop, laptop, tablet, and phone.

Analytics Dashboard — multi-device tableau showing the dashboard on desktop, laptop, tablet, and phone
The brief

Show admins what's working across schools.

School administrators needed to see usage and performance across their schools, their teachers, and their students — at every level of granularity, on whatever device they happened to be on.

One dashboard, four resolutions, three audiences, and enough flexibility to answer the next question they thought of.

My role

Sole UX. Led the research.

Collaborated with a Project Manager, an SME, and front- and back-end developers. The PM and SME set user goals and some requirements; I led design, direction, and research.

Inputs that shaped the design: user surveys, behavioral data, EdTech competitor research, and a former teacher's lived experience with student data.

The audiences

Three lenses, one dashboard.

Every view answers a question someone in the building actually asks. The dashboard pivots between three audiences without re-orienting the user.

Audience 01
Schools.
District-level rollups. Compare schools, find outliers, surface the schools that need a visit.
Audience 02
Teachers.
Per-teacher engagement and outcomes. Who needs PD support? Who's running the room?
Audience 03
Students.
The individual story — minutes spent, lessons completed, where they're stuck.

"Beyond user-friendly, beyond innovative — intentionally crafted to support teachers and enhance student learning."

— Design philosophy carried into every screen

04 — In action

One toggle, two stories.

Admins flip between two perspectives on the same data. Users answers "who's logging in?" — Lessons answers "what's getting done?"

Analytics Dashboard — Users view: Unique Users, Total Logins, School Usage bar chart

Users view —Unique Users · Total Logins · School Usage. Quick-scan KPI cards up top, then a bar chart that lets admins compare schools at a glance, with a category filter (Social Studies / Science) to slice further.

Lessons view —Lessons Overview · User Segment · Lesson Insights · District Averages. The tooltip surfacing minutes-per-school is the kind of detail that turns a chart into a triage tool.

Both views share filters (school, role, date range) and a Data Export so admins can take any slice into their own tools.

4breakpoints
Desktop, laptop, tablet, phone
3audiences
Schools, teachers, students
1data model
All views, one source of truth
5years
Of teaching, brought to the design
05 — Reflection

What I learned.

Analytics dashboards fail when designers treat data like decoration. Every chart, every percentage, every color choice has to answer the question: "What will an admin do with this number?"

Having graded student work for five years made the difference. I knew that "completion rate" without "average time" is a lie. That "lessons assigned" matters less than "lessons opened." That a heat map of struggling students gets a teacher's attention faster than a table. The dashboard isn't a report — it's a triage tool.

© 2026 Rebekah Terry — built among the stars
IMAGINE · DESIGN · BUILD